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November 5, 2010

Welcome to the JET Blog

Welcome to JET - The Craft of Product Management & Marketing.

Our motivation for writing the blog is simple, we want to share our experience and the fun that we have in leading the development and deployment of technology systems.

We have had the privilege of doing some mega product management tasks, both with real bleeding edge technology and also on the scale of the product development. As you can see from our profile we are very experienced in the field and can and do walk the walk and not just talk the talk. Our recent experience is in the Telecom space, but, most of our insights work across the technology domain and indeed in many other product spaces.

We are very hands on in our products and have spent face time and energy with customers, sales guys and the development and operational teams that are key to getting a product to market on time with the right functionality, at the right time and at the right price.

Over the years we have had many successes, but, along the way we have made many mistakes ourselves and we have seen many mistakes being made. It is really true that mistakes are part of the secret of future success, but, then again it is far more fun to learn from success than to learn from failure.

We believe that if we have to learn from mistakes then we should learn from new ones - it is so 90's to repeat old ones.

So our KVP on this blog and the purpose of sharing our experience is to inform and entertain whilst helping you to avoid some of the pitfalls and to advance the Craft of Product Management & Marketing.

We hope that you will find our posts informative and fun. We invite you to share your thoughts in the comments section and so to join JET - The Craft of Product Management & Marketing.

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